Terms & Conditions  

Please read the following terms and conditions carefully before using The Pretty Dress Company.com website.  By using this website, you are indicating that you agree to be bound by the following terms and conditions. We recommend that you print a copy of the terms and conditions applicable to this website for your future reference.

The following will also apply to your use of this website:

Privacy Policy, which sets out the terms on which we process any personal data we collect from you, or that you provide to us.  By using our site, you consent to such processing and you warrant that all data provided by you is accurate.

Cookie Policy, which sets out information about the cookies on our site.

Acceptable Use Policy, which sets out the permitted uses and prohibited uses of our site.  When using our site you must comply with this Acceptable Use Policy.

1 – About us 

The Pretty Dress Company is the trading name of The Pretty Dress Company London Limited, a company registered in England, registered company number: 06687574.  Our registered address is at:    

Unit C1, Springhead Enterprise Park

Springhead Road 



DA11 8HD 

Telephone: (44) 01474 323 829 

Email: customerservice@theprettydresscompany.com

Our VAT number is: GB947986348


Should you need to contact us please do so using the details listed above. 

We reserve the right to amend these terms and conditions from time to time and advise you to check them carefully before making a purchase.   This does not affect your consumer rights.  The use of our site and any contracts formed are governed by English Law. You and we both agree that the courts of England and Wales will have exclusive jurisdiction save that if you are a consumer, as opposed to a business, and: if you are a resident of Northern Ireland you may also bring proceedings in Northern Ireland; if you are resident of Scotland, you may also bring proceedings in Scotland.

We do not guarantee that this website, or any content on it, will always be available or be uninterrupted.  We may suspend or withdraw or restrict the availability of all or any part of the website for business and operational reasons.  We will try to give you reasonable notice of any suspension or withdrawal.

You are also responsible for ensuring that all persons who access our site through your internet connection are aware of these terms of use and other applicable terms and conditions, and that they comply with them. 

2 – Orders and Payments 

After you have finished selecting the items you wish to order from our website click on your shopping cart, review your items and then proceed to checkout.  You will be asked for details including your name, billing address, delivery address, contact number, email address and payment details.  If you choose, or you are provided with, a user identification code, password or any other piece of information as part of our security procedures, you must treat such information as confidential.  You must not disclose it to any third party.  We have the right to disable any user identification code or password, whether chosen by you or allocated by us, at any time, if in our reasonable opinion you have failed to comply with any of the provisions of these terms of use.  If you know or suspect that anyone other than you knows your user identification code or password you must notify us promptly.

Our acceptance of your order will take place when you receive from us a confirmation email which will include your order number and details about your order.  At this point a contract will come into existence between you and us and we will take payment in full.  If we are unable to accept your order, we will email you accordingly. We reserve the right to refuse to supply.

All prices on our website are displayed in Pounds Sterling.  We accept payment via PayPal and card payments but do not accept American Express. 

Prices are as stated on our website and are subject to change without notice.  In the unlikely event that an item is priced incorrectly we reserve the right to supply at the correct price and will inform you prior to delivery.

If you have ordered a pre order item the dispatch date is estimated at 14 working days. This time estimate can vary in busy periods. If you have a special occasion or specific date you need to item by, please contact customerservice@theprettydresscompany.com and we will endeavour to fulfil your request. 

Discount codes are stand alone and are not able to be used in conjunction with any other code or offer available at the time.  The Pretty Dress Company reserves the right to amend, cancel or withdraw a promotion at any time. Discount codes are not applicable to any pre order, bespoke, coats or sale unless otherwise stated. If you are unsure if an item is pre order, please check the full description or contact customerservice@theprettydresscompany.com. 

If we are unable to supply an item, you will be contacted by email. 

Should you require an item urgently or by a specific date please phone or email us. 

If upon receiving your order confirmation you realise that your order is incorrect, please contact us so that we can rectify before your order is despatched.  

3 – Our Products

The images of the products on the website are for illustrative purposes only.  Although we have made every effort to display the colors accurately, we cannot guarantee that a device’s display of the colours accurately reflects the colour of the products.  Your product may vary slightly from those images. 

4 – Delivery 

Delivery will be made to the address specified on your order under “delivery address”.  The costs of delivery will be as displayed to you on the website

Upon accepting your order, we endeavour to despatch your goods within 1-3 working days depending on stock availability but time of delivery shall not be of the essence of the contract between us. .   Please note that during busy periods (such as during sales) it may take longer to despatch items to you.

Should you require an item urgently or by a specific date please phone or email us.

We do not accept liability for any out of pocket expenses or other costs incurred due to delayed delivery.  Our liability for any goods lost in transit is limited to the sum paid by you for the goods. 

You agree that proof of delivery supplied by our delivery company is sufficient evidence to establish that goods have been received.  We require a signed proof of delivery for all deliveries. A product shall become your responsibility from the time of delivery.

You might be liable to pay your local tax/VAT to where your order is being delivered as well as any customs duties/courier fees. It might be a good idea to contact your local courier (we typically use DHL for orders into Europe and FedEx to America but please contact us for our up-to-date couriers) before you order to avoid unexpected charges.

If for any reason your parcel is undeliverable (unpaid fees, incorrect address/contact details, you reject the parcel because of the fees), we will refund you once we receive the parcel back from the courier – minus any duty/custom/processing fees associated with the order.

5 – Returns & Exchanges 

Your rights to return goods are protected under the Consumer Contracts (Information, Cancellation and Additional Changes) Regulations 2013. 

Any items which a customer has requested to be altered or tailor made are then rendered to be non-returnable.  Otherwise, if you are not 100% happy with your purchase you can return it to us within 14 days of receipt by you.   Unwanted items must be in the original condition in which you received them with all original tags and packaging.  Upon us receiving your items a refund will be issued within 14 days of receipt providing that the items are in their original brand new, unused and resalable condition. 

When trying on items please ensure that you are not wearing perfume, make up, deodorant or fake tan which may leave a scent or residue on the item.  We are unable to accept the return of any item which has evidence of wear, excessive handling, or that these instructions have not been followed. 

If your items do not reach you in good condition, you must notify us within three days of receipt. 

If you believe that the item, you have received is faulty you must notify us within 14 days of receipt of your item.   

When returning items please ensure the “Returns & Exchanges” paperwork included in your delivery is completed, stating the reason for return and if you require an exchange or refund.  Please also include a copy of the invoice which accompanied your order.  

For your own protection we recommend using a signed for delivery service or one which insures you for the value of the goods you are returning.  We do not cover postage costs for returning items.  The original postage paid to receive your order will be refunded providing the complete order is returned. 

International customers should note that we do not refund postage costs and that any request for an exchange will incur an additional delivery charge to send your exchanged item. 

We aim to process all returns, exchanges, and refunds within 14 days of receiving them into our warehouse.  Please be aware that once your refund has been processed by us it can take 3-5 days to appear in your account.  This is beyond our control and is dependent on your payment provider.  

Refunds are issued against the original method of payment.  We do not issue refunds to third parties.


6 – Gift Vouchers 

Gift Vouchers are valid for 12 months from date of purchase and can only be redeemed on our website.  Vouchers cannot be exchanged for currency.  

7 – Intellectual Property 

All designs, images and text on these pages are the sole property of The Pretty Dress Company (London) Limited and may not be reproduced.  

8 – Data Protection 

Before using our site please ensure that you have read our Privacy Policy and Cookies Policy which details information we may gather when you place an order to enable us to fulfil your order and how we safeguard that data.

We will use the personal information you provide to us: to supply the products to you; to process your payment for the products; and if you agreed to this during the order process, to give you information about similar products that we provide, but you may stop receiving this at any time by contacting us. 

We are unable to provide information about an order to a third party.

9 – Our responsibility for Loss or Damage Suffered by you

We do not exclude or limit in any way our liability to you where it would be unlawful to do so.  This includes liability for death or personal injury caused by our negligence or the negligence of our employees, agents or subcontractors; for fraud or fraudulent misrepresentation; for breach of your legal rights in relation to the products including the right to receive products which are: as described and match information we provided to you and any sample or model seen or examined by you; of satisfactory quality; fit for any particular purpose made known to us; supplied with reasonable skill and care; and for defective products under eh Consumer Protection Act 1987.

Please note that we only provide the website for domestic and private use.  You agree not to use the website for any commercial or business purposes, and we have no liability to you for any loss of profit, loss of business, business interruption, or loss of business opportunity.

10 – Viruses

We do not guarantee that the website will be secure or free from bugs or viruses.

You are responsible for configuring your information technology, computer programmes and platform to access the website.  You should use your own virus protection software.

You must not misuse the website by knowingly introducing viruses, Trojans, worms, logic bombs or other material that is malicious or technologically harmful.  You must not attempt to gain unauthorised access to the website, the server on which the website is stored or any server, computer or database connected to the website.  You must not attack our site via a denial-of-service attack.  By breaching this provision, you would commit a criminal offence under the Computer Misuse Act 1990.  We will report any such breach to the relevant law enforcement authorities and we will co-operate with those authorities by disclosing your identity to them.  In the event of such a breach, your right to use the website will cease immediately.

11 – General

Any contract under these terms is between you and us.  No other person shall have any rights to enforce any of its terms.

Each of the paragraphs of these terms operate separately.  If any court or relevant authority decides that any of them are unlawful, the remaining paragraphs will remain in full force and effect.

12 – Discount Codes

Only one discount code at a time can be applied to a single order.

13 – Bespoke Orders

There are certain terms & conditions of a bespoke order, whether ordered through the website or through customer service. 

  • Full payment will be required before the dress is made, including P&P. 
  • All dresses are made to your measurements.
  • We cannot take any responsibility for the dye pattern/colour of the dresses if different from any previous dresses seen online or ordered in the past.
  • All dresses made by bespoke order are non-refundable and not available for exchange as these are made specially for you. 
  • All bespoke orders can take up 8 weeks to be made.
  • Once the order is placed we cannot cancel it. 
  • Discount codes cannot be used when placing bespoke orders.

Bespoke orders are made individually in house to specific measurements provided by the customer.  Bespoke orders can be ordered online or by telephone at which time the customer would usually provide measurements. Customers that place a Bespoke order online will be contacted once an order placed for additional sizing information.  

If you have any questions regarding bespoke orders, please email customerservice@theprettydresscompany.com